Decanter Consulting

Do you work in the hospitality business but you are not satisfied with the performance of your wine selection?

We can help you create a bespoke wine list to maximise sales and avoid waste.

iSommelier is adapted to the style of your environment, to the food selection and to your customers, while ensuring a reduction of waste and unsold items.

iSommelier is your remote Sommelier 2.0 for the drafting and maintenance of a functional wine list. Conceived and tested by a young, International Sommelier, who has managed more than 1000 labels for over 100 businesses, increasing wine sales by up to 30% in the first few months of consultancy.

Certified Sommelier consultants

3 good reasons to have a relevant and well-structured wine list

Increase in the value perceived by the customer

A tailor-made wine list must highlight the quality of the restaurant and the dishes served, increasing the value perceived by the customer.

Increase average spend per head

A business must aim above all to increase the average spend per customer, but still with the perception of value for money. This is possible by creating a wine list with attention to detail that stimulates curiosity, whether for a connoisseur or an occasional consumer.

Waste reduction and turnover increase

A business that does not have a suitable and periodically updated wine list, risks a decrease in sales and consequently a loss of turnover. Not having a relevant wine list will prove detrimental, as often the margin made on wine is more than that made on the food.

Do you need information to understand if iSommelier is right for you?

Why choose us

Your Trusted Sommelier 2.0

Our consultancy will be digital, allowing us to cover the national and international territory. Where possible, we will reach you in person by organising visits and tastings.

We will schedule video consultations to review your by the glass/bottle selection, to ensure
that labels rotate constantly and remain relevant, in order to maximise sales.

Our job is to improve the overall performance of your restaurant and not the direct sale of
any given product.

For this reason, we try to create each list based on the needs of the individual customer,
whilst maintaining strong relationships with historical suppliers.

We like to describe ourselves, in this era of continuous change and innovation as Your Trusted Sommelier 2.0.

Work with the same suppliers, without disrupting any agreements, or we will choose new ones together.

Our role is consultancy and recommendation. We will never force you to buy wine owned by us or by our partners. The wine list we create for your restaurant will be decided together and you may keep your current suppliers.

You can save on internal cost without the need to hire an additional employee.

Thanks to our consultancy, it will not be necessary for you to hire an internal expert to follow the drafting, creation and updating of the list and advise the most suitable combinations.

Save precious time dedicating it to other activities, we'll take care of the wine selection.

Creating an exceptional and well balanced wine list requires time and attention to detail. We will take care of how to implement and update a bespoke list based on seasonal changes and menus, ensuring its relevance to your business.

Our consulting packages

iSommelier Event

Package for individuals or companies
  • This package is designed for individuals or companies that organize limited number events.
  • Concept, draft and design of the food and wine list;
  • Wine selection based on customer taste and preferences;
  • Advice on the matching of food and wine in the menu;
  • Customised food and wine selection for each event;
  • References on the research of new suppliers.

iSommelier Wine

Package for hospitality business
  • Support and references of new suppliers to add new labels based on customer requests, budget and standards;
  • Support in the organization and management of the existing cellar by creating rotations of unsold products;
  • Concept, draft and design of the wine list based on customer needs;
  • Scheduled periodic video calls, where possible visits in person, for the revision of the wine list per bottle and by the glass;
  • Development of the wine list in QR code and PDF format, digital and printable version;
  • Training masterclasses and tastings for the staff carried out by videoconference or in person, where possible

iSommelier Food & Wine

Package for hospitality business
  • Support and references of new suppliers to add new labels and food based on customer requests, budget and standards;
  • Support in the organization and management of the existing cellar by creating rotations of unsold products;
  • Advice from our Food Consultant on new dishes or revisiting the existing menu to create a perfect pairing with the wine selection;
  • Concept, draft and design of the wine list based on customer needs;
  • Scheduled periodic video calls, where possible visits in person, for the revision of the wine list per bottle and by the glass;
  • Development of the wine list in QR code and PDF format, digital and printable version;
  • Training masterclasses and tastings for the staff carried out by videoconference or in person, where possible

Contact us without obligation for information.

The request is totally free and without obligation.

Through a call with our experts we will have the opportunity to discuss step by step your specific case, the issues encountered to date or your needs and understand together which service can be useful to get you more results with your business.